Many new agents turn to buying leads online once they "run out of friends and family" to ask for referrals. However, buying leads is often more expensive and harder to close than working a referral network.
Real estate professionals often emphasize that while buying leads is a tool, it isn't a replacement for a personal brand or local presence. buy real estate leads online
“You quickly realize how expensive they are... try to market yourself on Instagram and TikTok... but it's still not working out... You can generate high-quality leads without breaking the bank.” Amazon.com Many new agents turn to buying leads online