Choosing to highlight one's curves is often framed as a reclamation of the body and a rejection of ageist invisibility.

Programs focused on building and maintaining muscle mass (hypertrophy) help counter age-related muscle loss (sarcopenia), leading to the toned, athletic look associated with the term.

Leggings, bodycon dresses, and athletic wear are no longer marketed exclusively to younger demographics.

Embracing natural changes and maintaining a sexual identity well into later life.