In the absence of information, people fill the gaps with fear. Authentic leadership requires sharing what you know, admitting what you don’t, and explaining the reasoning behind difficult choices. Trust is built when the team feels they are weathering the storm you, not just for you. 3. Protect the "Cultural DNA"
A crisis is personal for everyone involved. Acknowledging the human element—the stress, the burnout, and the uncertainty—isn't a sign of weakness; it’s a hallmark of a high-character organization. Retaining Organizational Character in a Crisis
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