Many fans and creators use the .zip suffix to denote a collection of all media related to the album—including music, high-definition visuals, and "lore" videos—stored as a single package for download or sharing.

Rauw Alejandro presents himself as a traveler from another planet or a visitor to a neon-drenched, retro-futuristic version of Earth. The "story" is told through a series of cinematic music videos and a live tour that simulated an intergalactic journey.

The narrative behind the album and its visual world (often shared as "True Stories") follows a futuristic, sci-fi theme: