The screen flickered. A pixelated version of Garik Kharlamov appeared, wearing a cheap wig and holding a battered acoustic guitar.

Igor realized then that Eduard Surovyi wasn't just a meme; he was a universal language of chaos.

"Looking for a melody, traveler?" the digital Surovyi rasped. "I have just the thing. It’s called 'The Song of the Corporate Spreadsheet,' but it only has two chords and one word that I can't say on daytime television." Igor clicked "Download."

The phrase "skachat zvuki eduard surovyi" (download Eduard Surovyi sounds) refers to the comedic alter-ego of Russian comedian Garik Kharlamov . Eduard Surovyi is a "bard" character known for his absurd, often vulgar, and hilariously short songs performed on the show Comedy Club .

He typed the words into the search bar: "skachat zvuki eduard surovyi."